A phone screen. A game world. A room for ten thousand.

Shawn Kim — Art Director, San Jose, CA
Selected clients TikTok / Effect HouseRiot GamesEpic GamesInfinity WardDICE UbisoftDisneyAcademy AwardsMachine ZoneAppleBuck TVMattel
01 — 2020 — 2026

TikTok / Effect House

RoleSenior Designer → Art Director
TeamLed a team of designers
ScopeUI/UX · Templates · Marketing · AI Effects · Project Management
Effects reel — full length

Click to play. The embed loads only when someone asks for it.

Watch on YouTube ↗
01 — General 3D / Beauty Effect
TikTok screen showing an on-screen prompt, raise both arms to toggle your moral alignment, over a body-tracking outline01Prompt — before anything happens
TikTok screen showing the effect's angel state: white feathered wings, a flower crown and drifting feathers02Good
TikTok screen showing the effect's demon state: black wings, curved horns and falling embers03Evil — arms raised
02 — Sky AR Effect
04The phone is the viewport — the dark is the rest of the world
03 — Makeup template & system tool development
Photoshop makeup template, reference photograph, with the layer panel visible05Reference photograph
Photoshop makeup template, base plate — no makeup, with the layer panel visible06Base plate — no makeup
Photoshop makeup template, lip gloss, with the layer panel visible07Lip gloss
Photoshop makeup template, eye shadow, with the layer panel visible08Eye shadow
Photoshop makeup template, liner and brows, with the layer panel visible09Liner and brows
Photoshop makeup template, lashes — look complete, with the layer panel visible10Lashes — look complete
Photoshop makeup template, same file, second skin tone, with the layer panel visible11Same file, second skin tone
Photoshop makeup template, third skin tone, with the layer panel visible12Third skin tone
Three Photoshop documents open side by side showing the makeup template on three skin tones, with the Eye and Lip regions marked13Three skin tones, one file — Eye and Lip regions marked
The makeup template loaded into the Effect House editor, showing the scene hierarchy, face mask inspector and live preview14The template loaded into Effect House
15A creator recolours it live — no Photoshop
Icon creator · UI and UX
Effect House Create Icon dialog: a grid of generated model portraits to pick from, with a live preview showing the crop frame over the chosen face and the resulting effect icon16Create Icon — UI, generated models, crop logic
04 — AI Generated Effects
17The Templates browser, live in Effect House

Full case study — system documentation, direction process, and reviews — available on request.

artofshawn@gmail.com →
02 — 2012 — 2020

Concept Design

RoleLead Concept Artist
TeamPeople management & art direction
ScopeEnvironments · World building · Marketing art
01 — Worlds and creatures
Harbour city at sunset, airships overhead and figures on a walkway01
Ruined citadel lit from within by green arcane energy under a red sky02
White armoured robot in three-quarter profile with a lit chest core03
Titan mech under assembly in a robotic fabrication bay marked Titan Stage 104
Ancient dragon rising among carved monoliths in mist05
Orbital station surrounded by drifting wreckage above a planet06
Coastal military installation built into a cliff at dusk07
Top-down view of tanks and infantry moving through a ruined street overgrown with wildflowers08
Squad breaching a domed industrial interior, figures fast-roping through the roof09
02 — Machine Zone · Final Fantasy XV: A New Empire
Cathedral gate at sunset framed by scaffolding and colossal angel statues10
Final Fantasy XV A New Empire key art, two characters before a white cathedral11
Full kingdom overview, isometric, with castle, walls, farms and outbuildings12
Headquarters building shown at six upgrade levels, from open framework to a spired castle13
03 — Titles I've contributed to
Call of Duty: Advanced WarfareInfinity Ward
Battlefield 5DICE
League of LegendsRiot Games
Unreal TournamentEpic Games
ParagonEpic Games
BattlebornGearbox
DeadpoolBlur Studio
Phantom DustDark Side Games
ShardboundSpiritwalk Games
Final Fantasy XV: A New EmpireMachine Zone · 2017—2020
Game of War · Mobile StrikeMachine Zone · 2016—2020
Crystalborne · World War RisingMachine Zone · 2018—2020
Hot WheelsMattel
Wizards of the CoastCard & IP art
GeostormIgnition Creatives
Apple — iPhone emojiBuck TV · 2016
03 — Physical · 2009 — 2014

Event Design

RoleDesigner — environments & graphics
StudiosEthos Design · Brodey Francis
ScopeBooths · Retail · Launch events
01 — Academy Awards
Academy Awards ballroom with tiered crystal chandeliers and a central staircase under blue light01
Academy Awards entrance staircase flanked by Oscar statues beneath a sculpted red-lit ceiling02
Academy Awards dining room with backlit lattice lanterns suspended over long tables03
Academy Awards floor at capacity, lattice light columns above hundreds of set tables04
02 — Ubisoft · E3 and Gamescom
Ubisoft's E3 booth at night: an illuminated UBISOFT sign above curved LED walls carrying Watch Dogs and Tom Clancy's The Division key art05
03 — Disney Infinity at E3
Disney Infinity 2.0 Marvel Super Heroes booth facade at E3, with Iron Man, Thor and Spider-Man figures on sculpted city rooftops flanking a large screen06
Disney Infinity show floor at E3 with a sculpted castle, character graphics walls and demo stations07
04 — NBC Universal · Studios exhibit show
NBC Universal show floor reception with backlit logo wall and character display08
NBC Universal booth lounge with wall-mounted screen and modern seating09
NBC Universal white lounge with logo wall and dark wood tables10
NBC Universal booth exterior wrapped in illuminated film key art11
05 — Environment concepts
Seven event design concept sketches on one sheet: an evening kiosk street, a pink-arch ballroom with orchestra, an alphabet-block stage, a butterfly proscenium, the CHLA block wall, a Children's Hospital LA outdoor gala, and an LED-screen evening lounge12
06 — Selected clients
UbisoftE3 · 2010—2013
DisneyE3 · 2014 · Infinity 2.0
Bentley Continental GTLaunch event
Patek PhilippeRetail · Las Vegas
Academy AwardsAwards
NBC Universal StudiosExhibit show
Virgin GalacticBrand experience
QualcommExhibit
TeraE3 · 2010
Hollywood Wax MuseumAttraction
RM AuctionEvent
Children's Hospital LAWalmart · community
04 — About

Shawn Kim

RoleArt Director
BasedSan Jose, CA
EducationArt Center College of Design
Experience
TikTok · Effect House2021—2026Art Director — templates, AI effects, tool direction
TikTok2020—2021Senior AR Designer — effects & R&D
Machine Zone2016—2020Lead Concept Artist · Principal Artist — managed a team of 15
Spiritwalk Games · Buck TV · Ignition Creatives2015—2016Concept design & illustration
Scribble Pad Studios · Brodey Francis2013—2015Lead Concept Artist · event design (freelance)
Riot Games · Terminal Reality · Voltz · Mattel2012—2013Concept art & illustration
Ethos Design2009—2013Event design — environments, graphics & build assets
Education & recognition
Art Center College of Design2009BFA — Pasadena, CA
Concept Design Academy · Brainstorm School2012 · 2015Pasadena & Glendale, CA
Spectrum 212014Selected work
ImagineFX2015Featured — Scribble Pad Studios
GDS — TikTok × Google2021Speaker
Open to art director roles & select projects